User Acquisition for eCommerce Apps: [Webinar]

By AppLift | September 15th, 2017

Developing a unique user acquisition strategy for eCommerce apps can be challenging, especially in a competitive market such as India. Well-defined KPIs and identifying the right channels to invest in can help advertisers to successfully run app advertising campaigns.

In a recent webinar hosted by AppLift and Fynd, an online shopping app in India, we discuss the challenges that advertisers face while acquiring users and the role that app advertising companies play in the user acquisition ecosystem.

Thank you to all those who joined us! In case you couldn’t catch the webinar live, we’ve got you covered. Check out the recording here and the slides over here.

AppLift is a leading mobile ad tech company that empowers mobile app advertisers to take control of every stage of the app advertising lifecycle. AppLift’s unified platform DataLift 360, enables advertisers to launch their apps as well as grow and retain quality users from one interface. With DataLift 360, app marketers can programmatically access all major mobile ad inventory worldwide and control their campaigns through a single proprietary technology platform, which provides advanced data integration as well as extended targeting and audience management capabilities.

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