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User Acquisition for eCommerce Apps: [Webinar]

Developing a unique user acquisition strategy for eCommerce apps can be challenging, especially in a competitive market such as India. Well-defined KPIs and identifying the right channels to invest in can help advertisers to successfully run app advertising campaigns.

In a recent webinar hosted by AppLift and Fynd, an online shopping app in India, we discuss the challenges that advertisers face while acquiring users and the role that app advertising companies play in the user acquisition ecosystem.

Thank you to all those who joined us! In case you couldn’t catch the webinar live, we’ve got you covered. Check out the recording here and the slides over here.


Applift is a leading mobile ad tech company that empowers businesses by creating the next-generation platform for advertisers to reach and convert their audiences on mobile.
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