The Fundamental Concepts of Mobile Programmatic [WEBINAR]

By AppLift | April 4th, 2016

Last week we hosted a webinar on the basics of mobile programmatic with our Head of Platform Solutions Alexandre Pham. We were happy to welcome many of you who were new to the topic or wanted a refresher. If you missed the webinar, fear not! Here is the video recording as well as the slides from the presentation deck. If you have questions, do not hesitate to ask us through the comment section at the bottom of the page.

AppLift Webinar - The Fundamental Concepts of Programmatic from AppLift on Vimeo.

The Fundamental Concepts of Mobile Programmatic from AppLift

AppLift is a leading mobile ad tech company that empowers mobile app advertisers to take control of every stage of the app advertising lifecycle. AppLift’s unified platform DataLift 360, enables advertisers to launch their apps as well as grow and retain quality users from one interface. With DataLift 360, app marketers can programmatically access all major mobile ad inventory worldwide and control their campaigns through a single proprietary technology platform, which provides advanced data integration as well as extended targeting and audience management capabilities.

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