Fundamentals of Mobile Programmatic Advertising [WEBINAR]

By AppLift | December 14th, 2016

On Tuesday this week, we hosted a webinar on the fundamentals of Mobile Programmatic advertising. Our speaker, Rishi Agarwal (Managing Director - AppLift India and DataLift 360 Enterprise), covered a number of different topics on how mobile programmatic can help mobile marketers scale their campaigns, and how programmatic differs from traditional forms of mobile advertising.

Thank you to everyone who tuned in! If you missed it, worry not. We’ve got you covered. Here are the decks and the recordings from the webinar.

AppLift Webinar: "Mobile Programmatic ABC" from AppLift

and the recording here....

AppLift Webinar Rishi Mobile Programmatic from AppLift on Vimeo.

AppLift is a leading mobile ad tech company that empowers mobile app advertisers to take control of every stage of the app advertising lifecycle. AppLift’s unified platform DataLift 360, enables advertisers to launch their apps as well as grow and retain quality users from one interface. With DataLift 360, app marketers can programmatically access all major mobile ad inventory worldwide and control their campaigns through a single proprietary technology platform, which provides advanced data integration as well as extended targeting and audience management capabilities.

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