March 27, 2013:
AppLift Acquires One Million Users Per Month For Top Game Publisher
Only slightly more than 6 months after our official launch, we are now in a position to deliver over 1 million quality users for our largest partner, on top of being able to execute targeted user acquisition campaigns all over the globe, in mainstream as well as niche markets.
You can read the whole press release from our parent company HitFox Group here.
January 4, 2013:
Introducing the AppLift Blog
With the new year we felt we owed it to our partners to communicate with them on a regular basis. At AppLift, we're dedicated to bringing you the latest news on our company as well as on the mobile gaming industry in general.
But that's not all! We'll also do our best to deliver informative and insightful content from the heart of the mobile gaming ecosystem. So, check it out! And, as always, don't hesitate to give us your opinion :)
November 2nd, 2012:
Introducing daily and weekly payments to affiliates
Only a bit more than 2 months after our official start in mid of August we are happy to announce daily and weekly payments to our affiliates. We believe that affiliates who drive a high volume of quality traffic deserve to get the money they earned with hard work as fast as possible. Thus, with a revenue of >2000 USD per week or >3000 USD per day respectively, you qualify for accelerated payments. Please notify your account manager if you'd like to apply for accelerated daily or weekly payments. Note, that we can only issue accelerated payments to new affiliates if they show a proof of their traffic quality. If you have any questions, please refer to Asligül.
September 18, 2012 [in GERMAN]:
“Wir wollen innerhalb eines Jahres profitabel sein” – Kaya Taner von AppLift
Ohne Frage boomt das Geschäft mit der Nutzer-Akquise von Gamern aller Art […] Das Berliner Start-up AppLift (www.applift.com), welches von HitFox Game Ventures unterstützt wird, positioniert sich in diesem Boommarkt als Affiliate-Netzwerk für Gamer. Im Gründer-Kurzinterview mit deutsche-startups.de spricht Mit-Gründer Kaya Taner über tiefgreifende Erfahrungen, das richtige Team und schwarze Zahlen.
September 10, 2012:
Berlin is the place for mobile marketing start ups, reckons HitFox incubator CEO Jan Beckers
The Bay Area remains the epicentre of the social-mobile app and game ecosystem. But that doesn't meant other significant clusters aren't growing fast and providing the environment for the next wave of start ups. One such is Berlin, which is building on Germany's reputation for browser-based gaming; an industry that's rapidly shifting into mobile. And leading the charge is serial entrepreneur Jan Beckers. Together with three other co-founders, he's set up HitFox Game Ventures; an incubator for game marketing and distribution companies. We caught up with Beckers to find out more about what HitFox offers and why Berlin is the place to be.
June 2012, Making Games Magazine
User Acquisition for Game Publishers
Kaya Taner and Tim Koschella about user acquisition and marketing budget optimization for free-to-play game publishers and on the web and in mobile. The article in the renowned bimonthly magazine “Making Games” contains an in-depth analysis of different user acquisition channels as well as a comparison among them and a detailed opinion about their strengths and weaknesses. [in German]
August 14, 2012:
Kaya Taner, Xavier Rezgui, and HitFox Game Ventures launch the Mobile Game Distribution Start-ups „AppLift“ and „Game Finder”
Only three weeks after its launch, HitFox Game Ventures is progressing from words to actions: with two new start-ups the Berlin-based game distribution incubator is focusing on the booming mobile gaming market. The companies HitFox AppLift GmbH and HitFox App Discovery GmbH were founded by Kaya Taner and Xavier Rezgui, in cooperation with HitFox Game Ventures which backed the young companies with a 7-digit-€ seed investment.
July 20, 2012:
HitFox launches world’s first incubator for game distribution business models.
The successful start-up HitFox by serial entrepreneurs Jan Beckers, Tim Koschella, Ruben Haas and Hanno Fichtner develops into HitFox Game Ventures. The newly formed company is the world's first vertical incubator for game distribution business models.
The 55-employees strong company wants co-founders to participate in its experience in sales and marketing and its own network of more than 100 game publishers.
